Auto Spot Door Knocking SOP – Hail Lead Conversion Guide

This Standard Operating Procedure (SOP) provides a comprehensive, step-by-step guide for Auto Spot sales representatives conducting door-to-door canvassing to identify and convert hail-damaged vehicle leads. It covers everything from the company’s value proposition and service breakdown to canvassing strategies, scripted pitches, objection handling, and customer onboarding.

The SOP also includes detailed guidance on documentation, safety, CRM usage, territory management, and performance expectations. Designed for both new and experienced sales reps, this playbook ensures a consistent, professional approach to customer engagement and supports high conversion rates through proven offers like $0 out-of-pocket repairs, insurance assistance, and certified lifetime warranties.